Announcing K2’s 2025 Client Survey Results
At K2 Bespoke, we believe that every partnership is personal and that every experience should feel effortless.
From a numerical perspective…
- We secured a return rate of 77% (which breaks down into 57 individual companies from across the globe), significantly improving on the 60% return rate of 2023.
- We achieved an NPS® of 82, which is an improvement on our 2023 score of 80, and which is officially rated as ‘world-class’. For context, the NPS® scale runs from -100 to +100, with above 0 being rated as good, above 20 as favourable, above 50 as excellent, and above 80 as world-class. With an NPS® of 82, we have outscored some of the biggest B2B names out there: LinkedIn at 21, Salesforce at 35, Google at 58, Apple at 61, and Amazon at 73.
- We achieved an unbeatable client satisfaction rate of 100%, securing that all important 1% increase from our 2023 score of 99%.
- 100% of respondents were satisfied with K2’s understanding of their global mobility needs.
- 100% of respondents were satisfied with the service provided by their dedicated K2 Account Manager.
From a numerical perspective…
- We secured a return rate of 77% (which breaks down into 57 individual companies from across the globe), significantly improving on the 60% return rate of 2023.
- We achieved an NPS® of 82, which is an improvement on our 2023 score of 80, and which is officially rated as ‘world-class’. For context, the NPS® scale runs from -100 to +100, with above 0 being rated as good, above 20 as favourable, above 50 as excellent, and above 80 as world-class. With an NPS® of 82, we have outscored some of the biggest B2B names out there: LinkedIn at 21, Salesforce at 35, Google at 58, Apple at 61, and Amazon at 73.
- We achieved an unbeatable client satisfaction rate of 100%, securing that all important 1% increase from our 2023 score of 99%.
- 100% of respondents were satisfied with K2’s understanding of their global mobility needs.
- 100% of respondents were satisfied with the service provided by their dedicated K2 Account Manager.
The reasons for FastTrack
Rob McFarland, Group CCO, discusses how FastTrack by K2 streamlines mobility transition, faster, offering companies a more efficient way to manage their program. He explains that the service was developed to address the growing need for agility in business operations, enabling organisations to quickly adapt to changing market demands.
From a personal perspective…
K2 Client, Technology Company:
“We've been very impressed with K2. Your advanced tech solutions and the speed of our onboarding have made this a highly successful partnership to date.”
K2 Client, Financial Services Provider:
“I appreciate the personal touch K2 bring to each assignee and the Mobility team. They give regular feedback to our assignees, which ensures a positive employee experience and enhances our Mobility offering. I appreciate the extra mile they walk on a daily basis.”
K2 Client, Analytics And Decision Tools Provider:
“K2 are easy to work with. Nothing is too much trouble, plus they are responsive, and solution orientated. They share information about what is happening globally which may affect the services they provide: we are able to use this information when moving people.”
K2 Client, Retail:
“I value the great relationship we have with our Account Manager and the entire K2 team. They are responsive, attentive and know how to anticipate the needs of our employees. I look forward to continuing to build a truly global partnership.”
For K2 Bespoke, relocation management cannot be distilled down into a simple box-ticking exercise. It is a skill, a passion: it requires us to craft journeys for both clients and their talent which feel personal, seamless and noiseless. K2’s biannual client survey is one of multiple ways in which we monitor these journeys, ensuring that they are delivering above and beyond what our customers require. It provides us with the understanding that we need to finesse and evolve our service offering, from delivering day-to-day support to transforming a business’ mobility programme.
